If you're not a Tivo user, I'm sure you've seen T-mobile's answer to Apple's answer to Windows commercials. They feature a soft voiced young lady in a dress...that's pink...and heels, conversing almost timidly with Apple's and Microsoft's representatives while regularly adjusting her posture. She stands in a pose generally found to be attractive to men...shoulders back, chest out, head tilted slightly down. 

Now...

The whole commercial has left me confused. Maybe, just maybe they're trying to attract the tween market, but the placement of the commercials has me thinking otherwise. I don't watch a ton of television, but the shows I do watch, have a typically larger male viewer-ship...Cartoon Network, SyFy Channel...lots of commercials for muscle cars and tools and video games and meat. 

I don't know when companies are going to learn that men enjoy seeing sex, but that it seldom has any real impact on their buying habits. It does, however, make them think about sex more.